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OU Brand Tracking Services

发布时间	所属地区	所属机构	语言
2024年12月04日	--	--	英语 (English) 中文

Published date: 4 December 2024

Open opportunity - This means that the contract is currently active, and the buying department is looking for potential suppliers to fulfil the contract.

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Contract summary

Industry

Market research services - 79310000

Location of contract

MK7 6AA

Value of contract

£700,000 to £904,000

Procurement reference

OU Brand Tracking/RES/PRO/2024

Published date

4 December 2024

Closing date

9 January 2025

Closing time

12pm

Contract start date

1 October 2025

Contract end date

1 October 2025

Contract type

Service contract

Procedure type

Restricted procedure (above threshold)

What is a restricted procedure (above threshold)?

A two-stage procedure, where the first stage is used to select suppliers, who are then invited to bid in the second stage.

This procedure can be used for procurements above the relevant contract value threshold.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

Description

The Open University is seeking a supplier of brand tracking services to support the organisation in measuring awareness and perceptions of the Open University brand, competitor brands and evaluate the success of our specific campaigns amongst potential students in all UK nations. The contract may also include brand tracking services among other audiences such as current students, alumni and employers.

The restricted procurement procedure under the terms of the Public Contract Regulations 2015 requires potential bidders to complete a Standard Supplier Selection Questionnaire in the first instance. The five (5) highest scoring bidders will be invited to the invitation to tender stage. The contract is for an initial period of three (3) years and may be extended by the OU by one further twelve (12) month period up to a maximum of four years in total.

Further details are contained in the procurement documents, via the URL link detailed in this notice.