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Strategic Planning and Media Buying - Full Agency Service

发布时间	所属地区	所属机构	语言
2024年12月06日	--	--	英语 (English) 中文

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Published date: 6 December 2024

Open opportunity - This means that the contract is currently active, and the buying department is looking for potential suppliers to fulfil the contract.

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Contract summary

Industry

Advertising and marketing services - 79340000

Location of contract

West Midlands

Value of contract

£7,000,000

Procurement reference

BIP905267711

Published date

6 December 2024

Closing date

31 January 2025

Closing time

12am

Contract start date

30 May 2025

Contract end date

29 May 2027

Contract type

Service contract

Contract is suitable for SMEs?

Contract is suitable for VCSEs?

Description

Birmingham City University is looking for a full service strategic planning and media buying agency. Working with the university to plan, manage and report on all strategic marketing campaigns across a range of channels and platforms such as TV, VoD, Cinema, Radio, Online (including SEM, Programmatic, DAX, GDN, Native), Social Media (including Instagram, Tiktok, Snapchat Facebook and X) and Education Channels (including UCAS, WhatUni, The Student Room, IDP Connect).