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Leeds Road Corridor Development Delivery of Marketing Strategy

发布时间	所属地区	所属机构	语言
2024年09月16日	--	--	英语 (English) 中文

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Published date: 16 September 2024

Open opportunity - This means that the contract is currently active, and the buying department is looking for potential suppliers to fulfil the contract.

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Contract summary

Industry

Advertising and marketing services - 79340000

Marketing services - 79342000

Direct marketing services - 79342100

Location of contract

Yorkshire and the Humber

Value of contract

£70,000

Procurement reference

20240916160712-103277

Published date

16 September 2024

Closing date

15 October 2024

Closing time

10am

Contract start date

4 November 2024

Contract end date

31 December 2025

Contract type

Service contract

Procedure type

Open procedure

What is an open procedure?

Any interested supplier may submit a tender in response to an opportunity notice.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

Description

The Council's Department of Place, Economic Development Service is seeking to procure marketing expertise to promote Leeds Road as a visitor destination across the district, regionally and nationally.
The marketing activity for Leeds Road Corridor will be aligned with and complement the Council's Place marketing strategy that aims to boost Bradford's profile, attract investment, and foster a unified brand identity for the city highlighting its cultural richness and diversity and with City of Culture 2025 activity. The supplier will be expected to develop and deliver a clear marketing strategy with digital/social media focus and promotional activity for the duration of the contract period.